Rahil Sheth

Background

About Rahil Sheth

As a Senior Trading & Accountability Executive at Omnicom Media Group Ireland, I manage the execution and optimisation of media trading across digital and traditional platforms, ensuring robust accountability through careful monitoring of spend, performance metrics, and client compliance. Leveraging data-driven insights and advanced tools such as Excel, Power BI, and AI-assisted workflows, I drive efficient spend allocation, maximise campaign effectiveness, and deliver transparent, actionable reporting to stakeholders. Through continuous analysis of campaign data, I identify trends and refine trading tactics in real time to improve efficiency and ROI. Beyond trading, I am passionate about the strategic side of media and marketing, using insights, audience understanding, and commercial thinking to help shape broader media strategies that drive brand growth and measurable impact. I collaborate closely with planning, buying, and finance teams to ensure seamless campaign delivery and operational excellence. Based in Ireland with Stamp 1 full working rights, I continue to explore ways to combine my analytical and commercial experience with broader media and marketing strategy to deliver meaningful business outcomes.