Raja Bula

Senior Manager Product and Application Marketing at Infineon Technologies

Based in Neubiberg, Germany

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Seniority

Manager

Department

Other

Location

Neubiberg

Industry

Semiconductor Manufacturing

Company size

43K

Contact information

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Email

1 credit

r•••••••@infineon.com

Phone

5 credits

+49 ••• •••• ••••

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Background

About Raja Bula

Product Marketing & Management, Driving Innovation in NFC payment and IoT solutions. I am a results-driven leader with 20+ years of experience in product marketing, application engineering, and strategic innovation. My expertise lies in leveraging NFC, IoT, and smart payment technologies to create scalable solutions and deliver value across industries such as wearable payment devices, transport ticketing, and digital car keys. In my career, I have built customer-centric roadmaps, driven product development strategies, and led cross-functional teams to deliver innovative, market-leading products. As a Sr. Manager in Product Marketing at Infineon, I’ve spearheaded the development of NFC payment solutions, collaborating with global partners and stakeholders to achieve business growth and ensure customer success. I thrive on strategic leadership, storytelling, adaptability and enabling cross-selling potential to achieve organizational excellence. Ex startup founding member, quick learner and a passionate teacher. Key Highlights: • Extensive global experience across regions: Europe, USA, South Africa, Korea, China, and Japan. • Proven ability to create roadmaps and secure 30+ major customer opportunities in wearables, IoT, and transport systems. • Expertise in NFC, tokenization solutions, secure payment ICs, and competitive market analysis. • Speaker at global events like APSCA, Mobile World Congress, and GMT shaping thought leadership in transport ticketing and payment innovation. I aim to transition into a director-level role specializing in strategic product planning, cross-functional collaboration, and driving organizational growth through innovation and leadership.

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