Rakesh Naru

Background

About Rakesh Naru

With 20+ years of leadership in After-Sales Service, Customer Experience, and Business Development across premier automotive brands like Tata Motors, Jaguar Land Rover, Hyundai, and Hero Honda, I specialize in transforming service operations into performance powerhouses. From driving national initiatives to pioneering patented innovations, my mission has been consistent—create value, enhance customer delight, and lead with impact. Currently spearheading Body & Paint operations across dealerships at Tata Motors, I lead high-impact programs focusing strategically on revenue growth (INR 1500 Cr+), training revitalization, AI-driven estimation tools, and sustainability adoption. My leadership helped revive dormant functions, set benchmarks in process innovation, and improve CSI metrics exponentially. At Jaguar Land Rover, I shaped luxury service norms nationally, scaled accessory sales by 60%, and turned challenges like the Chennai floods into opportunities for customer trust and referral growth. I’ve held regional and national leadership roles, successfully managing everything from parts profitability and warranty cost control to customer segmentation and retention. My journey is backed by a Ph.D. in Management, an MBA, a B.Tech in Industrial Production, and certifications from global institutions including Cornell. I’m also a published researcher in the luxury car domain, recognized for insights into trust and commitment in after-sales service. Whether building model body shops from scratch, leading cross-functional teams, or launching patented tools, I bring strategic clarity, operational excellence, and relentless energy to every challenge. I thrive at the intersection of innovation, customer experience, and business transformation—and I’m passionate about shaping what’s next in automotive service excellence. Let’s connect if you’re as driven about transforming customer experiences and unlocking new value in automotive ecosystems. Key Skills: After Sales Management, Body Shop Operations, Training & Development, Dealer Network Management, Customer Experience.