Verified recordSoftware Development

Randall B.

Director, Global Revenue Strategy & Operations Gtm & Ai Commercial Transformation at Workday

Based in Stanford, United States

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Seniority

Other

Department

Other

Location

Stanford

Industry

Software Development

Company size

23K

Contact information

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Email

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r•••••••@workday.com

Phone

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Background

About Randall B.

I am an executive operator and strategic advisor with 20+ years of experience driving growth, transformation, and enterprise value across SaaS, AI, and private equity–backed companies. From scaling VC-backed platforms to advising PE sponsors and C-suite leaders, I’ve consistently delivered results in high-growth, high-stakes environments — applying SaaS valuation levers like LTV:CAC, NRR, and payback period to unlock revenue expansion and margin growth. I operate at the intersection of GTM strategy, AI enablement, and commercial transformation. I’ve led global P&L strategy, M&A integration, and revenue system redesign for companies like Workday, Cisco, and Persistent Systems — while advising portfolio companies through Crest Bridge Consulting. Representative roles: • Director, Global Revenue Strategy & Operations – Workday • VP, Strategy & Partnerships – Persistent Systems • Operating Partner / Advisor – Crest Bridge Consulting • Founding Team – Cargo Chief • VP, Business Strategy – MedExpert Core focus areas: • Private Equity Value Creation & Org Design • AI-Driven GTM Strategy & Enablement • Forecast Models & Pipeline Accountability • SaaS Metrics (LTV:CAC, NRR, Payback) • Monetization & Pricing Strategy • M&A Integration & Commercial Diligence Former World Champion swimmer — brings elite performance mindset and operational rigor to every role. Always open to thoughtful conversations, strategic collaboration, and expanding my network.

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