Randy Baratz

Background

About Randy Baratz

A well-rounded automotive light and medium duty truck equipment industry background. Experience in retail and wholesale hard parts distribution including Assistant Sales and General Management for replacement parts and accessory warehouses; Inventory management, competitive analysis, pricing strategies, promotions, sales and deliveries. Developed and implemented a highly successful regional product features-customer loyalty program for what was at the time the premium pickup bed protection manufacturer in the US light truck market. Upon witnessing our success regionally, the upper management of the manufacture rolled out an almost identical national new car dealer promotional program thru independent dealers and distributors. Other industry experience I have includes, direct sales to national automotive chains and performance warehouses and a Regional Management position with a premium composite truck body manufacturer.