Verified recordSoftware Development

Raquel Rolim

Senior Crm Manager at Symphonyai

Based in São Paulo, Brazil

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Seniority

Manager

Department

Other

Location

São Paulo

Industry

Software Development

Company size

Contact information

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r•••••••@symphonyai.com

Phone

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+55 ••• •••• ••••

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Background

About Raquel Rolim

Professional with over 20 years of experience in CRM, relationship marketing, loyalty, and customer engagement, leading strategic projects for large companies in the financial, retail, and technology sectors. Expert in product development, personalized campaigns, and optimizing the customer journey, always focusing on performance and innovation. Career Highlights- Implementation and management of personalized campaigns for 20M+ customers in retail - Launch and growth of the Meu Desconto app (Grupo Pão de Açúcar) to 4M downloads - Leadership of cross-functional teams, CRM and BI integration, and KPI optimization - Management of large budgets (R$80MM/year) and omnichannel strategies I am seeking new opportunities in CRM, Customer Engagement, Loyalty, Marketing, and Communication, where I can drive results with data-driven strategies and customer experience.

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