Rashi Kumar

Background

About Rashi Kumar

As a Digital Marketing Manager at Des Kelly Interiors, I lead the online marketing strategy and execution for one of Ireland's leading furniture and flooring retailers. I manage the omnichannel marketing and influencer campaigns, digital advertising, and CX journey, aiming to increase brand awareness, customer engagement, and sales conversions. I have over four years of experience as a marketing professional, working with global clients across various industries. I have a strong background in copywriting, creating compelling and persuasive content for websites, blogs, newsletters, brochures, and ads. I have also executed influencer and launch campaigns, planned multi-channel advertising campaigns, calendars, and analyzed marketing data and insights. I hold an MSc in Marketing from University College Dublin, where I learned about marketing automation tools such as Salesforce and Hubspot, as well as customer experience marketing and corporate communication strategy. I am passionate about learning new skills and trends in the digital marketing field, and I am always eager to take on new challenges and opportunities. I am looking for a full-time role in the digital marketing sector, where I can leverage my skills and experience to create value and impact for the organization and its customers.