Seniority
Staff
Department
Information Technology
Location
Cypress
Industry
Retail
Company size
10K
Contact information
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r•••••••@vans.com
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Background
About Ray Seale
Hi everyone! Digital marketing is a passion of mine. Also seeing people use these tools to express and better themselves in business and life. I'm here to share things I learn and encourage you to do the same. I've been a part of many industries that discovered what the word disruption means when it comes to the digital space invading a traditional industry. The music business, direct mail/catalog business and most recently the newspaper business. No one is safe. From how products are made to basic marketing and how we talk to customers. My most recent success has been in reshaping our part of the newspaper industry in New Mexico. I was lucky enough to work for the #1 weekly in America and at out 2014 New Mexico press association meeting we swept the digital categories in website, web ad design and app design. I was able to do this with a very small and focused staff (2 part time geniuses!) and myself. My successes have come in the area of psychology as well as technology. Culture change is hard but a must to not only convert to a new digital arena but to continue forward. Bringing all areas of the company with us. I continue to help businesses discover their needs in their space and how to move forward successfully.
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