Reesha Arul

Background

About Reesha Arul

I design seamless digital experiences that drive engagement, conversion, and business growth. With expertise in e-commerce, travel, and marketplace platforms, I craft user-centric solutions that simplify complex journeys while ensuring scalability through robust design systems. At redBus, I led UX initiatives across Southeast Asia, improving the bus and ferry booking experience, increasing conversion rates by 17% in Indonesia, and led the creation and launch of a new LOB- Things to Do. Previously at Flipkart, I spearheaded UX/UI design for Flipkart Quick, streamlining the ordering experience and boosting engagement by 15%. My work has always been about balancing business goals with user needs, ensuring that every interaction is intuitive, efficient, and impactful. I thrive in collaborative environments, working closely with cross-functional teams to solve real user pain points. Whether it’s evolving design systems for consistency, optimising checkout flows, or launching new product lines, my approach is research-driven and execution-focused. I'm open to relocation and always eager to connect with like-minded professionals. Let’s discuss how thoughtful UX can elevate your product—reach out!