Reid Smith-Vaniz

Background

About Reid Smith-Vaniz

Most VARs & MSPs are missing 70% of their opportunities. Not because they’re bad at sales— Because they can’t see what’s in front of them. Old quotes. Orphaned assets. Expiring support. Missed renewals. That’s hidden revenue—and it’s everywhere. You’ve got the tools: Salesforce, Excel, CPQ, OEM Portals, RMM. But they weren’t built to drive revenue from install base data. And they definitely weren’t built for fast-moving sales teams. That’s where we come in. With Owlytica, we help VARs, MSPs, and OEM partners:+ Retain more customers + Grow account value + Automate renewals + Refresh aging infrastructure + Increase margins + Turn service and support into a competitive edge How? → We use what you already have—your asset, quote, and renewal data— And turn it into predictable, high-margin revenue. You don’t need a 6-month integration or a custom Salesforce team. You need results. Fast. Why Me?+ 28+ years in IT sales leadership + Built and sold a hardware & maintenance company to PE + Created Owlytica to fix what I couldn’t with spreadsheets and Salesforce Where Do We Start? → We run a test. → We find your hidden margin. → We prove it in dollars. → Then we scale what works. Want to see what Owlytica can do? Email me: reid@owlytica.com If you're tired of leaving money on the table— Let’s fix that.