Reji Raphael

Background

About Reji Raphael

With 20+ years in Sales and Customer Success, I’ve worked across multiple models, including Direct Sales, Tele Sales, Online/Digital Sales, and Inside Sales. I specialize in driving Customer Lifetime Value (CLV) through effective retention, upselling, and cross-selling strategies. My focus on understanding customer needs has helped me create successful sales models in industries like EdTech, Fintech, Telecom, and Insurance. Key Achievements Telecom (SMB): Developed and implemented a Preventive Churn Model to improve retention for SMB clients. MSME: Created a new distribution channel to target micro-segments. EdTech: Managed a team of 500+ FTEs, driving 100 Cr+ ARR, and developed Customer Success models for 50K+ B2C customers. E-Commerce (Education): Oversaw sales through in-house teams and platforms like Flipkart and Amazon. Fintech: Built a digital sales model for insurance, generating $30M ARR through Inside Sales. Health Insurance: Led Direct Sales and Tele Sales teams in the South/West regions. Life Insurance: Managed large-scale outbound sales campaigns and banking partnerships across South India. I can help build and lead Sales/Customer Success teams, manage P&L, and develop strategies for E-Commerce businesses and digital customer journeys.