Rena Crispin

Background

About Rena Crispin

Retired (May 2016) website developer, editor, content creator, and consumer engagement facilitator. More than eight years experience managing two financial-education websites for credit unions, five student interns, and nine youth editorial boards. Former Family & Consumer Science teacher in the Madison Metropolitan School District, helping middle school students develop skills in cooking, sewing, understanding and applying nutritional principles, and personal finance. Former tutor for children with learning disorders (specializing in Dyslexia) and adults learning English as a second language Professional skills • Orton-Gillingham multi-sensory education: incorporate multi-sensory strategies into an existing literacy curriculum. • Communications: Develop, design, and distribute print and e-newsletters, press releases, surveys, and marketing campaigns targeting credit union staff, using MagnetMail • Website: Develop and manage different consumer-facing websites (targeting adults and grades 4-12 students) to be used as financial education tools for educators and parents, and as marketing tools for credit union marketers • Social media: Develop and manage social media platform, with focus on Twitter. • Design, develop and publish content for print and online: infographics, articles, blogs, contests, and quizzes, using a proprietary content management system, Microsoft Office products, WordPress, Adobe Acrobat XI Pro, and Adobe PhotoShop CS5. • Press coverage: Develop press releases for the CUNA marketing team • Video production: Manage video production from initial idea to final online publication using proprietary content management system, YouTube, and Vimeo. • Management: Hiring and mentoring student interns (one college student every two to three years) and youth editorial boards (12 grade school students every year)