Reshma Philips
Manager, Marketing Technology Operations at Kpmg Canada
Based in Halifax, Canada
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Seniority
Manager
Department
Other
Location
Halifax
Industry
Financial Services
Company size
10K
Contact information
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r•••••••@kpmg.com
Phone
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Background
About Reshma Philips
Marketing enthusiast with 10+ years of experience into CRM, campaign management, campaign performance reporting, brand coordination, account management, project management, SMS, push, marketing Database Building, loyalty campaigns, Lead nurturing and lead scoring. I have supported campaigns for IT, eccomerce and Retail industry (Fashion Luxury, Fine jewellery, Beauty, Luxury Home, Department Store, Motors). I have used tools like Salesforce sales cloud, marketo, eloqua, salesforce marketing cloud and Klaviyo. I have coordinated in defining the marketing strategy for retention, new acquisition and automated emails. Experience with setting up of customer journeys and have experienced with Database Management Platform.
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