Rian Donatelli

Background

About Rian Donatelli

I help founders, entrepreneurs, and business owners stabilize their operations and scale with clarity, precision, and purpose.With over two decades of experience across entertainment, alcohol, sports, and live event industries, I’ve worked from the ground up — recruiting teams, leading nationwide campaigns, building internal infrastructures, and developing systems that sustain growth, not just spark it.My expertise spans:• Strategic operations and scalable systems• SOP development and organizational structure• Persona identification and IDC targeting• Profit margin mapping and offer refinement• Brand positioning and visibility planning• GTM strategy and campaign executionI’ve worked behind the scenes of multi-market brand activations, national staffing builds, and complex marketing rollouts long before tech tools made it easier. That real-world experience drives my current work across coaching, SaaS development, and digital marketing.As a strategist and SaaS co-founder, I’m focused on solving operational inefficiencies and helping teams scale smart — with processes that protect bandwidth, strengthen retention, and allow leadership to focus on long-term growth.I also lead a digital marketing agency that helps service-based businesses become top of mind online through brand alignment, SEO, content strategy, social media systems, and conversion-focused web builds.Whether I’m guiding a founder through restructuring, designing a growth-ready playbook, or auditing visibility gaps, my work is rooted in one belief: growth starts with structure — and scales through strategy.If you’re looking to organize your backend, clarify your brand’s position, or reach your audience with more intention — let’s connect.