Riandra Alkautsar

Background

About Riandra Alkautsar

I’m a digital marketing strategist with 10+ years of experience helping brands grow through SEO, SEM, and performance marketing. Over the years, I’ve scaled campaigns that delivered 300%+ organic traffic growth, achieved ROAS up to 26x, and built full-funnel strategies that turned browsers into buyers across e-commerce, tech, and service industries. What sets me apart is the balance of hands-on expertise and leadership. I’ve managed Google Ads, Meta Ads, and SEO campaigns directly, but I’ve also led cross-functional teams, trained sales departments, and mentored aspiring marketers through platforms like RevoU, Rakamin, and Skill Academy. As Co-Founder & CMO of Yuk Pindah, I’ve taken a startup from idea to measurable growth with data-driven advertising and customer-centric strategy. With a background in engineering and a master’s in HR management, I bring both analytical rigor and human insight to every project. I love transforming data into strategy, strategy into action, and action into measurable impact. Always curious, always learning, and always open to connecting with people who share a passion for digital growth.