Richard Mathera

Background

About Richard Mathera

You may think your product can't be improved. but are you willing to bet on it? I help people apply behavioral science to build world-class products. Those products don't build themselves. Any product development is a calculated risk, a risk that I love to apply decision science to and rigorously evaluate the outcome. As Managing Director at Irrational Labs I've run dozens of behaviorally-informed experiments with companies like One Medical, Tytocare, Credit Karma, Neugen, and change.org, to name a few. How I help teams- Building products from the ground up using behavioral design - Behavioral diagnosis that uncover drivers for key metrics like adoption & retention - Workshops & trainings on behavioral economics and how to apply behavioral insights to products - Experimental research to test hypotheses and de-risk product launches - Consulting for product & marketing teams I'm passionate about driving impact. If I can help you with anything, send me a message.