Richard Phillips

Background

About Richard Phillips

I thrive in a fast-paced, constantly changing environment that challenges me daily. With over 25 years as a senior marketing/advertising executive, I have collaborated on and sold award-winning creative campaigns, won new business, survived agency account reviews, and rebuilt strained client relationships. My greatest strength is building strong client relationships through exceptional customer service. My passion for driving business growth and increasing profits has allowed me to hold senior roles on the largest and most demanding accounts. I embrace collaboration with strong interpersonal skills that allow me to lead large and diverse teams. I have a burning curiosity to understand how and why things work and how to fix them when they don’t. • Marketing strategy, planning, implementation • Business growth and revenue generation • Corporate brand positioning and building • Retail sales events creation, execution, and ongoing program adjustments • Corporate partnership development, experiential events, and promotions • Annual business plan development, implementation, and reporting • Strategic planning, media management, digital/social media, CRM, and budget management • Fee and contract negotiations • Business leadership, planning, and staffing decisions • Team building and mentoring Expertise: client management, advertising, marketing, brand building, coaching, automotive marketing, brand strategy, negotiation, budget management, digital marketing, creative strategy