Rick Ferguson

Background

About Rick Ferguson

Dynamic thought leadership executive, marketing communications executive, author, and public speaker with proven success in transforming traditional corporate communications approaches into innovative, storytelling-driven marketing, public relations, and content solutions across digital, mobile, social, and live event platforms on a global scale. • Strategic thinker with the ability to link communications tactics to business results. • Global communicator adept at delivering consistent quality communications products to a diverse international audience. • Proven leader experienced at managing a global distributed team, leading through influence, and marshaling cross-functional teams to deliver flawless execution. • Experienced communications product developer adept at delivering effective solutions that perform seamlessly across digital, mobile, and social platforms. • Innovative event planner with a successful portfolio of large-scale and intimate events that deliver audience engagement, lead inquiries, and brand awareness. • Unique experience as key executive leader of a global brand launch for a $2.3 billion company. • Sought-after marketing consultant for diverse international clients including American Express, Best Buy, Procter & Gamble, MGM Grand, Visa, Commonwealth Bank (Australia), Virgin Australia, Sainsbury’s (UK), and Reliant (India). • Globally recognized author and public speaker with keynote speeches on marketing best practices delivered in Australia, Canada, Chile, China, Germany, Kuala Lumpur, New Zealand, Singapore, South Africa, the United Kingdom, and the United States. • Acknowledged expert on marketing theory and practice with earned media appearances in the Wall Street Journal, New York Times, Fox Business Channel, Forbes, Fast Company, USA Today, MSNBC, Guardian (UK), Globe & Mail (Canada), and the Financial Times (India).