Ricky Ching

Background

About Ricky Ching

Experienced Sales & Marketing Professional with a demonstrated history of working in the semiconductors industry. Strong product management professional skilled in Mixed Signal, Analog Circuits, Power Electronics PMIC, Semiconductors, Business Development, and Application-Specific Integrated Circuits (ASIC). Manage product marketing and strategic activities related to supporting and successfully growing the product lines and their business. Develop product positioning which differentiates in the market. Sales enablement - Communicate the value proposition of the products to the sales team & develop the sales tools that support the selling process. Product launch – plan the launch of new products & releases the cross-functional implementation of the plan. Market intelligence & demand creation – knowing the customers & competitions; develop the strategy & manage the marketing programs that drive demand for the products.