Rida Rafique

Background

About Rida Rafique

I am an expert in Digital Marketing and Venture Creation, I have completed my Masters in Innovation and Entrepreneurship from NUST Business School, Islamabad and BS in Computer Science from FAST - NUCES, Chiniot Faisalabad. I am currently working as Director for Programs and Accounts at Askolay and running my own venture in parallel. I'm passionate about driving growth and creating value through strategic business development initiatives. With almost 7 years of experience in the field, I have had the privilege of working with diverse organizations across various industries, helping them achieve their growth objectives. My professional journey has equipped me with a deep understanding of market dynamics and consumer behavior. My education in technology and business has helped me design strategies in line with emerging trends. Throughout my career, I have successfully- Developed and executed comprehensive business development and marketing strategies that led to revenue growth and image development of my clients- Nurtured valuable relationships with key stakeholders, clients, and partners to understand their business goals- Led diverse creative teams to deliver results, and foster a culture of collaboration and excellence- Conducted thorough market research and competitive analysis to inform decision-making- Executed numerous business strategies for image management and business growth of clients. I'm a firm believer in continuous learning and staying updated on industry trends and emerging technologies. I take initiative and excel at execution and getting things done!