Rimpy Bhatia
Sr Content Writer at Datacomp Web Technologies India Pvt Ltd
Based in Mumbai, India
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Seniority
Staff
Department
Writing/Editing
Location
Mumbai
Industry
Information Technology and Services
Company size
376
Contact information
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r•••••••@datacomp.in
Phone
5 credits+91 ••• •••• ••••
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Background
About Rimpy Bhatia
I'm Rimpy Bhatia — Design Leader, Strategist, and Storyteller.With 18+ years of experience in UI/UX design, content strategy, and digital transformation, I specialize in crafting seamless mobile and web experiences for the fintech and insurance sectors.Currently leading the UI/UX team at Aditya Birla Capital Digital Payments, I enable UX transformation for digital payments and fintech platforms, driving scalable, user-centric experiences across mobile and web ecosystems. Currently leading UI/UX for payments at Aditya Birla Capital, where I have delivered: • 2X user growth through UX-led transformation • ~40% improvement in payment reliability • 2.3M+ VPA creations through onboarding and journey optimization My expertise spans: • Digital Payments & Fintech (UPI, Wallets, PPI) • Customer Experience (CX) & Conversion Optimization • Design Systems & Scalable UX Architecture • AI-led UX & Conversational Interfaces • Compliance-aware UX design (KYC-enabled onboarding & secure transaction flows) I collaborate closely with product, engineering, and business teams to design high-impact financial experiences that balance usability, trust, and scale.
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