Rishabh P. Nair

Background

About Rishabh P. Nair

A multifaceted writer, lyricist, and brand strategist, currently leading the Brands & Content function at TIL Limited, part of the Gainwell Group. Over the past decade, I have been instrumental in shaping the growth stories of brands such as LazyPay, Citrus Pay (now PayU), Cube Wealth, Grip Invest, and CarToq. At CashKaro.com, I worked alongside founders Swati and Rohan Bhargava, contributing to a company that counts Ratan Tata among its backers. At Citrus Pay, I worked closely with visionary fintech leaders Amrish Rau, Jitendra Gupta, and Satyen Kothari—each a driving force in India’s digital payments landscape. My journey then took me to Cube Wealth, collaborating with founder Satyen Kothari, and then to Grip Invest - an Anupam Mittal backed start-up that is reshaping India's alternative investment space. A lesser known fact is that my first job was at CarToq, where I contributed to automotive content and brand initiatives under the platform’s erstwhile owners covering key milestones like the launch of the Tata Nano, Nissan Sunny, Skoda Superb, Mercedes Benz ML350, Royal Enfield Classic 350, KTM 200 and Mahindra XUV00 among other pivotal automotive launches. My creative path also included a Writer's Residency Program where I was one of 10 aspirants under the tutelage of National Award winning filmmaker Satyanshu Singh followed by a short stint as a screenwriter with All India Bakchod (AIB), run by India’s top comedic voices—Tanmay Bhat, Gursimran Khamba, Rohan Joshi, and Ashish Shakya. In the film and music industry, my work as a Lyricist and Assistant Director was seen in the feature film "Code Name Abdul"(2021) sung by Sonu Nigam, and the acclaimed short film "Awake"(2020), directed by Atul Mongia. I hold a Post Graduate Certification in Marketing & Brand Management from MICA and a Bachelor’s degree in Journalism and Mass Communication from Guru Gobind Singh Indraprastha University, New Delhi. I am currently pursuing the CEO Programme at IIM Lucknow. I am also working on my debut book focused on wealth creation for writers with Om Books International. I am passionate about writing, marketing, all things automotive and delivering campaign narratives that not only capture attention but also drive real business impact.