Rishav Bagchi

Background

About Rishav Bagchi

When I was 6, I wanted to be a cricketer. At 12, a gamer. At 18, I dreamed of being the next Tarantino (albeit from India). But at 24, I became a marketer—an accidental marketer, some would say. Accidental or not, marketing has become my playground for creativity, data, and scalable impact. I specialize in Influencer Marketing & Video Marketing, with extensive experience in both B2B and B2C SaaS—leading high-impact initiatives from 0 to 1 and beyond: & – Built and scaled creator & brand ambassador programs from scratch, leveraging influencers as a TOFU growth strategy to drive awareness and as a GTM playbook for product launches. My influencer-led campaigns have amassed 500M+ impressions across YouTube, Instagram, TikTok, X, LinkedIn, Newsletters and Podcasts directly driving paid subscribers/month and contributing to MRR growth. & : Led video marketing efforts across socials, promotional, and product-driven content, hiring top creators to execute engaging campaigns. This has driven significant DAU/MAU growth and product adoption: Launched referral program & UGC content engines, collaborated with educators & industry leaders to create product-driven courses on Udemy & Skillshare, and leveraged podcasts, webinars & newsletters to generate 70% more high-intent leads. All in all, whether it’s scaling startups, launching game-changing products, or building brands that people love—I’m all in. Also, if you've read this far, I should mention, I’m a die-hard Liverpool FC fan and love to write a bit of this and that:D Let’s connect and talk all things marketing, growth, and storytelling:)