Ritwik Kar

Background

About Ritwik Kar

WHAT I DO: As Marketing Manager at StoreApps, I drive growth through strategy, market research, and content leadership. I work closely with leadership to shape GTM initiatives, explore revenue opportunities, and refine positioning for Putler. Alongside strategy, I lead copy, content, and video functions—ensuring compelling narratives, consistent brand voice, and campaigns that align with business goals. I also mentor writers and marketers, helping them sharpen their skills and deliver high-impact work. HOW IT STARTED: My journey began with a passion for words and storytelling, which grew into digital marketing and product-focused strategy. Over the past 6+ years, I’ve expanded my expertise across content marketing, SEO, GTM planning, and user-focused communication. This path has allowed me to evolve from hands-on writing into guiding strategy, shaping growth initiatives, and contributing to business direction. WHAT MAKES ME DIFFERENT: I combine creative storytelling with data-driven decision-making and market insights. My ability to bridge content, customer needs, and business strategy ensures not just engaging campaigns, but measurable growth. I thrive on collaborative discussions with teams and leadership, transforming ideas into execution that drives impact. CONNECT WITH ME: I’m always open to conversations around marketing strategy, GTM, content growth, and mentorship. If you’d like to exchange ideas or collaborate, feel free to reach out at ritwik.dm@gmail.com. I’m always excited to help drive projects forward!