Rob MacDonald
North American Marketing Manager - Business Processes Management at Ricoh Canada Inc
Based in Burlington, Canada
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Seniority
Manager
Department
Other
Location
Burlington
Industry
IT Services and IT Consulting
Company size
1.4K
Contact information
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r•••••••@ricoh.ca
Phone
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Background
About Rob MacDonald
I'm a results-driven integrated marketer with a very deep spike in digital marketing and an ever-widening background in traditional media. I have a powerful combination of strategic omni-channel marketing experience and extensive senior project management over my 24 year career. I'm a keen task manager with a cost-conscious entrepreneur's view to getting things done quickly and done right. More than 19 years extensive leadership experience developing and managing cross-functional groups to project successes that reflect the speed, versatility and innovation of today's integrated marketing landscape. Specialties: integrated marketing strategic planning and execution channel strategy product marketing media buying print advertising out of home broadcast media social media advertising higher education marketing B2B marketing budget management event marketing project management (agile / waterfall / Wrike/ Asana / Jira) web analytics PPC web content management systems promotions affiliate marketing SEO/SEM copywriting content management direct mail email marketing HTML/CSS responsive website development AODA SaaS UX
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