Robert Rodriguez
Market Research Manager at Navistar Inc
Based in Montgomery, United States
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Seniority
Manager
Department
Advertising & Marketing
Location
Montgomery
Industry
Motor Vehicle Manufacturing
Company size
7K
Contact information
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r•••••••@navistar.com
Phone
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Background
About Robert Rodriguez
Throughout my career I have provided the strategic direction for Loyalty Programs, National and Local Marketing Campaigns, Grand Openings and Store closings, Affiliate Marketing, Commercials, Email Marketing and Reputation Management. My integrated approach provides a consistent message across all channels and has allowed to me to analyze the impact of the channel(s). Key competencies include- Customer Analytics and CRM - Brand & Marketing Strategy - Team Development & Mentoring - Sales Driver - Advertising & Broadcast - Print & Direct Mail - Promotional Programs - Agency Management - Digital and Social Media - Category Management - Budgeting - Business Process Improvement - Customer Retention - Project Management If you would like to learn more about how I can help your company, please connect via LinkedIn.
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