Robert Sparling
Senior Campaign Manager at Media Propulsion Laboratory
Based in Vancouver, Canada
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Seniority
Manager
Department
Advertising & Marketing
Location
Vancouver
Industry
Advertising Services
Company size
8
Contact information
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r•••••••@mediapropulsionlaboratory.com
Phone
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Background
About Robert Sparling
I am an accomplished business professional with 10+ years of experience in public service capacities. Knowingly documented success of directing and leading business goals and objectives to provide growth and 15-20% return on investment. I have a track record of creating digital marketing strategies and handling customer relations with sales and expertise. Experience in digital marketing, sales, client relations is where my skills are the best fit. I have a professional attitude and an ability to be flexible and handle change in a positive manner. Possesses excellent communication skills and has the ability to communicate professionally with clients and colleagues on detailed marketing strategies. Easy-going by nature, and able to get along with work colleagues as well as know-how to defuse challenging situations. I am an experienced team manager, with strong interpersonal and people management skills and the ability to work in an inclusive way with either team or individually. Furthermore, I have excellent communication and time-management skills and I can present in front of a boardroom with ease. I am also building my digital marketing skills day by day with the knowledge of Email Marketing, Social Media, Google ads, Facebook + Instagram ads, Google Trends, Keyword Research, SEO, SEM, Google Analytics, Tableau, SEMrush, Ahrefs, and other various tools within the industry. Strategic and futuristic - an individual who thinks strategically and can position the project team as the standard for processes and programs within the larger organization. Business acumen, knowledge, professionalism - understand all aspects of how a business operates, able to develop and articulate the value proposition of a new process or program. Also creating a brand from a start-up perspective in achieving Brand Positioning, Awareness, Consideration, Conversion optimizations, Intent, Overarching Goals, Budget Goals, Specific KPIs for each ad campaign. While everything is related to how a business operates through optimizing digital marketing strategies.
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