Roberto Carnazza

Background

About Roberto Carnazza

Strong professional experience in corporate, consumer, B2B and crisis communications, media relations and PR, brand awareness campaigns, marketing and digital marketing both working in international PR firms and in house. In Omnicom PR Group I’m in the teams managing communication programs for various companies belonging to a vast array of fields, from technology, from industrial, to tourism, such as vivo Italia, CNH Industrial, 3M, Logicor, OVHcloud, Progroup AG, Bosch Rexroth, CLIA (Cruise Lines International Association), Sony PSE and Seagate. I began my professional experience at Edelman, working for seven years for important agency accounts. My responsibilities included handling corporate, product, CSR, and crisis communication activities. Samsung, Costa Cruises, Expedia LPS, Lavazza, Kobo, Tenova, Turboden, GE, Distrelec, Fidenza Village, Dayuse.com and SCJ are among my past clients. I’ve also supported Costa Cruises for its crisis communication activities related to Costa Concordia. I also spent three years at Sweetguest, a fast-paced startup specialized in property management services for short/medium term rental, where I helped the company grow through programs aimed at increasing brand awareness, reputation and lead generation through PR and media relations campaigns, press office and both online and offline marketing activities. To improve my skills, between April 2018 and May 2019 I followed a Digital Marketing master at the Digital Coach institute based in Milan, focusing on web, social media and e-commerce subjects. I also joined the Social Media & Display Adv team of the institute for the management of digital campaigns. My educational achievements include earning my Bachelor’s degree in November 2007 for International Communication at the University of Catania, and in 2010 when I earned my Master’s degree in International Management from the Catholic University of Milan.