Roberto Franceschini

Background

About Roberto Franceschini

Hi, I am highly analytical and innovative leader with deep technical and strategic experience in all facets of data and analytics, including developing and implementing data analytics strategies and products. I am a results-driven leader with experience managing multi-skilled teams with a passion to develop and grow a robust data and analytics strategy in alignment with business requirements.I am offering proven expertise in developing and growing all aspects of the data lifecycle, from primary metric identification through to business intelligence and decision-making. I am a visionary leader with leadership experience in building high-impact teams, including strategic vision-setting, vendor management, and cross-functional collaboration. I am highly skilled in marketing analytics and reporting, using a variety of digital analytics tools. I have well-develop aptitude to link data and analytics to business strategy to drive real impact. I have solid understanding and knowledge of exploratory data analysis, performing root cause analyses, modeling business processes and prototyping.My technical proficiencies include: MS Excel, PowerPoint, SQL, Google Analytics, and Tableau; multiple data sources, including traditional and cloud DBs, and digital marketing data sources.