Roberto Hernandez

Background

About Roberto Hernandez

HTBA is a science-based global leader in the manufacturing and commercialization of citrus flavonoids and active forms of vitamin B12 for the pharmaceutical, nutraceutical, food and beverage, and animal nutrition sectors. For over forty years, the company has pioneered the development of new processes to create high-quality, naturally derived ingredients that support the health of people and animals, all while protecting the environment.Headquartered in Barcelona, Spain, HTBA produces ingredients of unsurpassed quality at its state-of-the-art manufacturing facility in Murcia, Spain. Plus, with ideation centers located in Spain and at its North American operations center in Ohio, the company is well-positioned to understand and quickly respond to global end-user consumer demand.Today, HTBA delivers cutting-edge products to more than 60 countries worldwide in line with its mission to unlock the power of nature and have a measurable impact on well-being. I have 27 years experience in B2B food ingredients companies mainly in flavors, sweeteners, fat & oils solutions and colors. I have acquired proficiency in Commercial positions including 16 years in LATAM, developing strategies, positioning brands as well as new technologies and integrated solutions. Directed sales managers groups and R&D technical teams. Highly analytical with robust training in negotiation, strategy and leadership.Contact:Corporate: rhernandez-ext@htba.comPersonal: HealthTech BioActives | Natural extracts | Polyphenols | flavonoids | citrus origin | vitamin B12 |+40 years experience | solvent-free ingredients | sustainability | European quality (quality & certifications)| premium quality | reliability | excellent service