Robertta Queiroz

Background

About Robertta Queiroz

I help brands grow with intention. With over a decade of experience in digital marketing, I specialize in building full-funnel strategies, scaling content and influencer programs and creating campaigns that resonate across platforms. My work blends data-driven decision-making with creative execution, and I’ve seen firsthand how strong strategy, clear messaging and cross-functional collaboration can transform a brand’s reach and impact. My foundation is rooted in strategic marketing, content development and team leadership, but my strength lies in making the complex simple, whether that’s mapping a campaign across multiple channels, optimizing performance through analytics or aligning creative with business goals. Throughout my career, I’ve led integrated campaigns, launched new products, and driven measurable results through paid media, social growth and e-commerce initiatives. I’ve partnered with influencers, overseen asset production and worked closely with internal and external teams to deliver outcomes that matter. I’m detail-oriented by nature and thrive in fast-moving environments where communication, clarity and adaptability are key. Above all, I’m passionate about helping companies build real connections, with their customers, with their communities and with the people behind the brand. I believe the best marketing starts with listening, is shaped by insight and ends with value. As I continue to evolve in my career, I am committed to applying my knowledge and expertise to drive impactful solutions and long-term success