Robin Gibson

Background

About Robin Gibson

Every day I talk to organizations who are facing increasing pressure, change and complexity stemming from evolving markets, consumer needs, and dynamic stakeholder relationships. All of these things influence the pace of organizational growth. As VP of Strategy at Livewire, I have a deep passion for people and innovation. My strategic mindset and exceptional creative problem-solving skills help me guide clients and teams to activate communications strategies that drive sustainable and meaningful impact on their business. Caring as much about how things are done as what gets done, I am a value-driven executive who is collaborative and resilient with strong relationship management skills; known for identifying strategic opportunities, pushing the boundaries to drive change, and executing with purpose to get things done. In my 20+ years in global communications, I’ve planned and delivered on complex change communications strategies for global brands across diverse industries including financial, professional services, technology, and manufacturing. Bringing leaders and organizational influencers together, Livewire facilitates experiences for our clients informed by real-time insights, measurement, and evidence-based strategy to produce compelling creative solutions that win the hearts and minds of employees. We get leaders to realign, reinforce, and reimagine a culture that inspires and sustains employee engagement and performance while at the same time gearing up organizations to transform as one.