Robin Lemberg

Background

About Robin Lemberg

Robin Lemberg is a recognized leader in branding, strategy, marketing, and communications, renowned for her obsession with understanding people and translating that insight into big ideas that simplify complex challenges. Robin has led an expansive career spanning leadership roles at iconic organizations and for global brands such as PepsiCo, Credit Suisse, Interbrand, BBDO TBWA (formerly BDDP), Mercer (formerly Corporate Decisions, Inc) and Disney, and her own consultancy, The Branding Partnership, then XN Partnership. Her strategic thinking informed Effie and Lion awards among other industry accolades. Robin also helped to develop the Disruption methodology and write its launch book while at BBDP/ TBWA, which has made a big impact on the branding and marketing industry. In recent years, Robin has combined her marketing expertise with a degree in nonprofit executive leadership to positively impact social issues through the application of marketing principles and strategic planning to international, domestic, and local NPOs. She is on the Board of Human Services in Greenwich, CT and serves as an advisor to other organizations. Robin is also passionate about passing the marketing torch on to Gen Z by inspiring new ways of thinking about strategy to catalyze change. The Heart MonitorsTM is a new type of strategy consultancy that exposes the feelings behind the factsTM that offer deep insights and drive behavior change. Made up of passionate leaders from the worlds of marketing, finance, non-profits, research and social science, bring a proprietary research tech stack, custom communities, daring questions, quick and timely reads and with products and services such as the “F Factor” and the “Gen Z Heart Tracker”, we empower non-profits, brands and their partners with powerful audience insights around messages, campaigns, topical and polarizing issues in order to craft a story that resonates, drives behavior and influences change. For more information, visit theheartmonitors.com AREAS OF EXPERTISE: Global Brand Development • Research • Strategy and Insights • Competitive Analysis • 360 Brand Marketing Strategy • Creative Execution • Trend Research • Product Innovation • Business Development • Team Leadership • Revenue Growth