Robin Simmons

Background

About Robin Simmons

I am a senior lifecycle marketing specialist at Prosper with an agency background. My primary specialty has been email marketing. At the agency I gained deep experience with every part from construction and design of the email, troubleshooting complex rendering issues across all the possible email environments, using SQL code to pull lists, reporting and analytics, strategies to increase engagement, dealing with deliverability challenges, advanced automated email programs, all the way to customer journeys and cross-channel marketing, reporting, conversion tracking, CANSPAM/GDRP compliance, DMARC authentication and overall account management. It was my job to stay on top of email trends and make sure that we continue to optimize and improve our client's campaigns in ways that make sense for their business and their marketing goals. However, through that agency I have also had the opportunity to do work for top tier clients in the following fields-Graphic Design -SMS/Push -SEO consulting -Paid search(Google ads & yahoo)-Web Design & Development (HTML, C#, Javascript, Ajax)