Robinson Vasconcelos

Background

About Robinson Vasconcelos

With 20 years of high-impact executive leadership, marked by significant entrepreneurial success in building and scaling ventures from inception, I am a digital transformation agent with proven expertise in scaling businesses, driving revenue growth, and developing new markets across dynamic sectors such as media, sports, and iGaming. My trajectory positions me as a strategic and hands-on leader, capable of propelling large-scale growth and monetization, with a track record of over R$220MM in financial impact and platforms that reached 7MM+ users. Specialized in commercial, marketing, and product strategies, including performance advertising, high-value negotiation, B2B partnership development, and the formation and activation of brand ecosystems. I lead cross-functional teams with a focus on results and interdepartmental collaboration, with experience in building and activating brand experiences and VIP hospitality. I possess deep knowledge of the LATAM market, its cultural and regulatory nuances, and constantly seek to innovate and build valuable ecosystems. Fluent in Portuguese, English, and Spanish.