Robyn Lass

Background

About Robyn Lass

There's no reason to say "passionate about writing" because everyone says that and if I wasn't then I wouldn't have been doing this for so long. Articles, headlines, banner ads, signage, direct mail, email, website copy, blog posts, hangtags, brand books, product naming, print ads, brand positioning statements. I'm a true copywriter with experience on every end of the spectrum from B2B, B2C, C2C (is that a thing?). When people ask me "what is a copywriter" I just say,"I'm a writer with a fancy sounding title." But really, I'm someone who can write to tell a story, in 5 words or 500. Let me write yours for you. It'll be fun. Specialties: • Energetic, fun, inspiring content. • Words designed to tell and sell. • Keen eye for SEO and consumer needs. • Specialties include sports, fashion, hospitality, child/parenting, automotive and have dabbled in medical, tech, food and beverage.