Robyn Lieffers

Background

About Robyn Lieffers

A collaborative team player that leverage strengths as a strategic thinker, disciplined project manager, and strong leader. Experience:(1) Sales team management with a focus on training, development and delivering results.(2) Strategy creation and implementation as Trade Marketing executive on global brands including Febreze, Cascade and Dawn. Launching innovation in Canadian market while managing mature business operations on day to day basis.(3) Key Acount management as Account Executive across retail channels, including Loblaws and regional drug/grocery chains.(4) Leveraging consumer research and insight to create conceptual and tactical sales strategies.(5) Influencing through consultative sales. Strengths: Quick learner, accountable and reliable, builds collaborative and trusting relationships, thrives in fast-paced environments, always curious. Specialties: Sales Team Management, Strategy Creation & Execution, Relationship & Stakeholder Management, Business Development, Account Management, Category Development and Analysis, Consumer Research and Insight, Tactical and Conceptual Sales Strategies, Data Based Selling, Retail Distribution & Shelving Strategy, Project Management