Robyn Pickerill

Background

About Robyn Pickerill

As an energetic and commercially astute senior level Marketing and General Manager, Board Member and Mentor, I hold a 20 year career and proven track record in driving strategic direction and marketing initiatives to success. I have led and managed numerous large-scale and complex marketing projects providing expertise across all facets of marketing including: advertising campaigns; corporate events; promotions; brand management; public relations; communications; budget management; performance benchmarking; competitor analysis; strategic planning and financial management of annual budgets, sponsorship and membership trust funds.As a highly effective and confident connector with extensive and varied networks, my philosophy is built on developing, maintaining and managing internal and external stakeholder engagement, partner relationships and expectations to deliver outcomes in line with corporate vision. This has resulted in consistently achieving and maximising commercial results including: accelerated brand identity and awareness; sustainable business growth and elevated levels of service excellence yielding industry accolades.MBA qualified coupled with an extensive background in marketing and business management, support successful delivery of key national projects, whilst building, training, mentoring and leading high performing marketing and cross functional teams. AREAS OF EXPERTISE• Senior level Marketing Management• Business Management to Board Level• Corporate Events Management• Campaign Management• Brand Management• Advertising and Promotions Management• Project Management• Change Management• Digital and Direct Marketing• PR and Communications• Sponsor Development & Management• Strategy Development and Implementation• Retailer and Distributor NetworksCONTACT INFORMATIONE: robynpickerill@gmail.comM: 0211 279 706