Rocio Campos

External Engagement Lead for Wasted Food Reduction Awareness Campaign at World Resources Institute

Based in Washington, United States

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Seniority

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Department

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Location

Washington

Industry

Non-profit Organizations

Company size

1.4K

Contact information

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Email

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r•••••••@wri.org

Phone

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Background

About Rocio Campos

20+ years leading global communications, media relations, digital strategy, and brand management for mission-driven international development organizations. Proven success designing and executing integrated communications strategies that advance organizational influence, fundraising, partnerships, and thought leadership. Extensive experience in global media engagement, executive positioning, crisis communications, and digital platforms, with a strong track record coordinating messaging across global, regional, and country teams and shaping cohesive brand narratives for diverse audiences.Impact Highlights:~Strengthened community resilience and healthcare services in Latin America through evidence-based knowledge products and campaigns.~Guided evidence-based advocacy communications (radio series, expert forums, policy briefs) contributing to government commitment to fund El Salvador’s Universal Pension Scheme.~Positioned urban heat and inequality as a global media narrative ahead of UN Climate Conferences through briefs, presentations, and press engagement, generating coverage in 10+ international outlets.~Increased public demand for transparency in five African countries by exposing barriers to access to public budget information through a radio series in eight radio stations.~Developed communications that supported major funding initiatives and strengthened brand visibility across global audiences.

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