Roel Koolen
Sr Communication Advisor Sustainability at Gemeente Den Haag
Based in The Hague, Netherlands
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Seniority
Other
Department
Other
Location
The Hague
Industry
Government Administration
Company size
8.6K
Contact information
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r•••••••@denhaag.nl
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Background
About Roel Koolen
How do we make choices? What drives behaviour? And how can we create simple solutions? Climate action requires more than just insight in numbers or innovating products and processes. It requires behaviour change. With my expertise in marketing, behaviour and sustainability I try to make people more enthousiastic about sustainable choices. Summary of expertise: • Sustainability and Climate Behaviour. • Online Marketing Strategy. • Customer Journey Optimization. • Communication Campaigns. • Consumer Behaviour. • Copywriting and Webdesign. • Web Analytics. In my spare time I have created Our Sustainable Journey: a website about how we can stimulate climate friendly choices.
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