Rogerio Barbieri

Background

About Rogerio Barbieri

Professional with a solid career in the Commercial and Market areas, developed in large national and multinational companies, in the Retail and Consumer and Food Goods Industry segments. Strong performance in strategic planning, KPI management (invoicing, margin, inventory and turnover), commercial marketing with implementation of calendars and action plans, as well as monitoring of results. Experience in participating in organizational transformation projects (using current methodologies), ensuring profitability and profitability for the business. Leadership in several projects with relevant impact on companies, from Implementation of the SAP and ORACLE Budget Tool / Experience in the creation and negotiation of the strategic planning area / Development of segregated Market Research throughout Brazil (Ad Hoc)/ Implementation of the area of E-commerce and Marketplace, and Negotiation with suppliers / Creation of indicators and methodologies for assortment composition, etc. High ability to ensure sustainable improvements in processes through indicator controls (PDCA, SWOT, BCG, Decision Matrix, etc.), mainly involving commercial and marketing areas, synergy with the style, visual merchandising, logistics and IT departments (dashboard ). Expertise in product development, negotiation, assortment definition and prices, building a cluster-based store planogram, distribution based on the assortment plan, modeling commercial actions, evaluating suppliers and preparing the planned margin. Extensive experience in mapping and evaluating scenarios, planning tactics, guidelines, support actions, monitoring, guiding and acting in more complex situations, aiming to surpass the results, as well as in the realization, prospecting and loyalty of product categories, carrying out monitoring and guiding in the ongoing business. Skill in leading professionals, selecting, developing and training high-performance teams, with a systemic business vision and critical of the impacts of each decision, combining attitude, ensuring results and goals.