Rolf Berntsson

Background

About Rolf Berntsson

International, insights driven and entrepreneurial Brand, Marketing and Business Director with strong commercial, digital marketing and people management skills. Experience from FMCG, lifestyle brands, consultancy, consumer electronics and healthcare. A career within product development, brand, marketing and business management for global brands such as Unilever, The Coca-Cola Company, Motorola, Georg Jensen, GN audio (Jabra) and medical (ReSound and Beltone) as well as the Sonova Group combined with experience from building start up brands and new business.Customer focused at the core and passionate about turning insights based market opportunities into business and marketing strategies, practical plans and to orchestrate and execute on these plans to grow the business. Love building winning teams, support, coach and see individuals grow professionally and personally. Key areas of expertise include:1. Global marketing, brand, retail and product development 2. Sales and customer management3. Strategic and operational business and organizational development.4. Change management, business and marketing transformation 5. Leadership, people and organizational development - leading by example, coaching and clear KPIs. Highly results oriented, pragmatic, straight forward personality with a high energy level.