Roman Kogan

Background

About Roman Kogan

With over 15 years of leadership across pricing, audit, and operations, I’ve built a unique career that blends commercial strategy with hands-on property transformation. I currently lead national Audit & Pricing strategy at United Petroleum, overseeing multi-site infrastructure and project portfolios across Australia — helping drive smarter cost controls, commercial optimisation, and long-term margin growth. In parallel, I’m the founder of three growing ventures: Jelp – Renovations, Plumbing & Property Services Melbourne Kogan Group – Custom homes, architecture & construction SellUsAnyCar – A streamlined car-buying platform My strength lies in building systems that scale — whether it’s implementing data-driven pricing frameworks across 400+ national sites, or delivering high-end kitchen and bathroom renovations with lived-in luxury that clients love. I’m passionate about solving problems, building smart, and delivering value — in homes, businesses, and beyond.