Romolo Colucci

Background

About Romolo Colucci

I am a commercial leader with solid experience across sales management, key account development, and trade marketing in sport, eyewear, and consumer goods. From mass-market distribution to premium retail & sport channels, I have built a career on adaptability, commercial discipline, and measurable results. Current Role National Key Account & Sport Channel Coordinator @ EssilorLuxottica Managing Oakley, Bliz, and EA7 in the Italian sport retail channel. Strategic Account Management & Business Development Retail Negotiations, Test Days, Merchandising, Staff Training Results: stronger sell-through, wider distribution, and long-term partnerships. Previous Experience Luxottica (Ray-Ban) → Key Account Manager Optical Channel (assortments, promotions, trade marketing, sales growth). Nestlé & Sanpellegrino (Ho.Re.Ca. channel) → Forecasting, Trade Spend Management, Volume Growth, Customer Development. Core Skills & Expertise • Key Account & Channel Strategy • Retail & Trade Marketing Activation • 🤝 Negotiation & Contract Management • Budget Management & Trade Spend Optimization • Forecasting, KPI tracking & Data-driven Planning • Cross-functional Team Leadership (Sales, Marketing, Product) My Strength: bridging strategy with execution. I can lead negotiations, design channel strategies, build dashboards to measure ROI — and execute successful in-store activations. Next Step I am now seeking new opportunities in the Sport, Eyewear, and Consumer Goods industries — where I can: Lead & motivate sales teams Drive revenue growth & market expansion Manage larger budgets & key accounts across markets Commercial Leader | Sales Manager | Key Account & Channel Strategy | Business Development