Ron Berger

Background

About Ron Berger

Ron Berger (born 1968) is an Israeli and British researcher in the area of International Marketing focusing on developing countries and B2B relations. He is the assistant dean at the college of Law and Business in Ramat Gan and is a Professor at Sheffield Hallam University (Sheffield Business School) in the UK. He has published over 40 articles in the area on International Business. His papers have won various prizes in leading conferences over the world. He was born in the US and sees himself as a global citizen, holding multiple nationalities. He lived in Holland for over seven years and in the UK (London) for over 5 years. He presently lives in Zoran, a provincial suburb and is married and a father to three children. He believes in the combination of academia and practical business as a winning strategy (i.e. implementing academic models in daily business activities and implementing live examples and practical working models in academia).