Roxana Moreno

Background

About Roxana Moreno

Our HistoryService Corporation International (SCI) is North America’s largest provider of funeral and cemetery services, with shares traded on the New York Stock Exchange under the symbol SCI. It was founded in 1962 by Robert L. Waltrip, a licensed funeral director who grew up in his family’s funeral business and who still serves as chairman of the Company’s board of directors.The Birth of a NetworkThe Company’s original business plan was based on efficiencies of scale specifically, reducing overhead costs by sharing resources such as embalming, accounting, transportation and personnel among three or four funeral homes in a business “cluster.” After proving the plan’s effectiveness in Houston in the early 1960s, the founder and a small group of associates set out to apply this operating strategy through ownership of death care businesses in other markets. It was the beginning of a three-decade period of expansion that would create a North American network of nearly 1,400 funeral homes and cemeteries by the end of 1992. In 1993, the Company reached beyond North American shores and acquired major deathcare companies in Australia, the United Kingdom and France, plus smaller holdings in other European countries and South America. At the end of the Company’s global network numbered more than 4,500 funeral service locations, cemeteries and crematories in 20 countries.