Roxanne Chou
Director of Brand & Product Marketing at Yummly
Based in Mountain View, United States
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Seniority
Director
Department
Advertising & Marketing
Location
Mountain View
Industry
Technology; Information and Internet
Company size
42
Contact information
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r•••••••@yummly.com
Phone
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Background
About Roxanne Chou
Creative & data-driven consumer marketing leader experienced in guiding teams for global brand storytelling and creative excellence, product marketing, and GTM full-funnel ad campaigns for world-class consumer products. I understand various marketing functions, with a track record of leading strategies that drive both brand growth and product adoption. Passionate about collaborating with executive stakeholders & enabling direct reports to achieve success. Functional expertise in: Brand Development and Brand Strategy Positioning and Messaging Strategy Digital Marketing and Digital Communications Go-to-Market & Product Strategy Product Marketing Integrated and Performance Marketing Campaigns Data Insights & Market Research Growth Marketing & Lifecycle Marketing Marketing Creative Development and Production PR Strategy and Earned Media Paid Media and Paid Social Manage Marketing Budget & Reporting
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