Rupali Keshari
Manager Paid Social at Groupm
Based in Gurugram, India
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Seniority
Manager
Department
Advertising & Marketing
Location
Gurugram
Industry
Advertising Services
Company size
11K
Contact information
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r•••••••@••••••.com
Phone
5 credits+91 ••• •••• ••••
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Background
About Rupali Keshari
Digital Marketing Manager | 7+ Years of Experience | Performance Marketing | SEO | Media Planning | Analytics I’m a results-driven Digital Marketing professional with 7+ years of hands-on experience across a wide spectrum of platforms and tools. I’ve managed campaigns across Google Ads, Facebook, LinkedIn, Twitter, Bing, Snapchat, TikTok, and Pinterest. My expertise spans both paid media and organic growth strategies, including Social Media Marketing (SMM), Search Engine Optimization (On-page & Off-page), and SMO. I’m well-versed in industry tools like Google Analytics, Google Tag Manager, Google Search Console, Data Studio, SEMrush, SpyFu, Ahrefs, Ubersuggest, Hootsuite, and Google Trends—helping me derive actionable insights and optimize campaign performance. Core Skills: Campaign Management (Google, Meta, LinkedIn, Snapchat, Tiktok, Pinterest, etc.) Media Planning & QA Prisma Booking & Reconciliation SEO/SEM Advanced Excel (Pivot tables, formulas, charts) Client handling via Upwork Creative tools (Photoshop, CorelDraw, Canva, Maya, Nuendo, ToonBoom) I’m also skilled in presenting data-driven insights and have experience working with various communication and collaboration tools like Trello, Asana, Slack, Zoom, Teams, and Google Meet. I started my journey with a Business Development internship, where I also learned the fundamentals of Email Marketing. Always open to learning, evolving, and collaborating—let’s connect!
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