Rute Costa
Country Lead Portugal Marketplace & Digital Growth at Metro Markets Gmbh
Based in Lisbon, Portugal
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Seniority
Other
Department
Other
Location
Lisbon
Industry
Internet Marketplace Platforms
Company size
537
Contact information
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r•••••••@metro-markets.de
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Background
About Rute Costa
E-commerce & Digital Growth Executive | Scaling B2B & SaaS Marketplaces With 15+ years of experience in e-commerce, SaaS, and digital transformation, I specialize in driving scalable revenue growth through digital and data-driven strategies. Key Expertise: Marketplace & E-commerce Growth – Scaling and optimizing digital platforms for B2B and DTC. Go-To-Market Strategy (GTM) & Revenue Growth – Developing data-driven, ROI-focused strategies. P&L & Data-Driven Decision Making – Managing budgets effectively to maximize profitability. B2B SaaS & Digital Transformation – Leading digital-first initiatives for long-term growth. Stakeholder Leadership – Aligning cross-functional teams and collaborating with C-Level executives. Proven Impact:+35% revenue growth at METRO Markets, exceeding targets. 65% of total sales converted from offline to digital, reducing CAC & increasing conversions. 1,500% YoY digital acquisition growth at Makro Portugal through CRM & automation.
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