Ryo Ogihara

Background

About Ryo Ogihara

Hello, I am working at IREP, digital advertising agency at Tokyo as strategic marketing planner. Here is the description of my working history. Currently since April 2022 Marketing team for its own company, IREP. In addition to strategic planning team facing the client, I was assigned to the internal marketing team to promote IREP. I am making the use of the knowledge and the experience I learned on the field of marketing work with clients. Recently, I am in charge of the marketing of my company's own markeitng prodcut to measure the effect of advertising. Currently since Octorber 2020 Strategic planning team. My work is to make the marketing strategy for client company with the desk research and customer survey for finding the data-based fact and consumer insight. I always conduct the marketing anaysis, such as PEST analysis, 3C analysis and STP analysis, and also do the statisitis anaysis too during the research. I have dealt with the varisou indusitries such as car insurance, CtoC EC, real estate and donation.(It's the website to explain the donation business I've committed : April 2019 - March 2021 Product Planner in product development department for 2 years since starting work at the present company. The product was in-house analysis tool for consumer-understandings, and I was assigned to the project as data analyst.